How To Make It In America: John Varvatos

Last week How To Make It In America debuted to suspect reviews and this week was no different. How to Make It in America Episode 2: “Crisp” followed Ben and Cam around the city in search of a damn denim manufacturer. Whatever the underlying motivation is... "How to Make It in America" is off to a slow start and barring a dramatic leap in quality we might be following in Rachel's footsteps and "moving on to bigger and better things."

In fashion terms the series is following a familiar pattern and none of the threads really add up to much. This weeks highlight was a guest appearance by Detroits' own "John Varvatos" just in time to help wrap up NY Fashion Week.

How To Make IT In America: John Varvatos

Designer: John Varvatos

Founded: 1999, New York

History: John Varvatos started out as a designer for Ralph Lauren and Calvin Klein (where he pioneered the boxer brief), and launched his own line in 1999, combining Klein's sense of shape and Lauren's curatorial sensibilities into a rock 'n' roll-inspired collection of suiting, denim, and edgy knits. Varvatos won CFDA awards in 2000, 2001, and 2005, and also maintains a successful ongoing collaboration with Converse. In 2007, he was named GQ's Designer of the Year.

The Look: Sinatra meets Slash (Fall/Winter 2010-2011 Look Book)

Bonus:

Gorillaz - Stylo (Chiddy Bang Remix)

COMPANY OF WE ("Recession Friendly Fashion")

manshion.net
"you're lucky I gave you this link ... gold mine."

With very little press the "Company of We" is about to blast off into the fashionsphere. This past summer Jayzel Samonte and Christopher Crawford released their first collection under the "Company of We" label. The collection was inspired by and designed for men who "aren't about to drop $700 for a pair of shorts" states Crawford. The goal is to offer products of "high fashion" at economical prices.

Since the first collection went online they have sold out of 90 percent of their stock. Spring/Summer 2010 Collection Coming Soon! (Fall/Winter Look Book)

Company Of We: The Interview

The New Colour In Sound -

This past week Scandanavian based company Zound Industries released their new line of Urbanears Headphones. Over the past 18 months the Scandinavian team worked diligently to come up with the design and concept. These headphones bring Fashion, Technology and Art together while promoting a deeper connection with color.

With a collection that allows headphones to fit into your everyday life, Urbanears at launch released 3 models that "optimize ingenuity, catalyze creativity and provide a medium for artistic expression ..." (Purchase)

Plattan: Full size headphone that offer a rich, secluded sound.

Tanto: The "traveling mans" headphone. Designed for mobility without compromising performance, Tanto is made for everyday use.

Medis: The minimal design offers a comforting music experience with the functionality of its larger siblings.

Bonus Track:

Empire OF The Sun: Without You (New Version)